Why Print Marketing Reigns Supreme
How does your mailbox look when you open it every afternoon? Is it full of bills, postcards, and print advertising? If you opened every piece of mail in your inbox, you’re in the 56% of consumers who open everything they receive in the mail. Some of this mail is known...
Differences Between Digital and Offset Printing
Imagine you want some new company pamphlets, posters, brochures, or business cards. You’ve designed and created your perfect print marketing material, but one tough choice still remains: what’s the best way to print my creation? When you’re stuck...
How to Create an Identifiable Brand Identity
Imagine some of the biggest brands in the world. Depending on who you ask, the answers can vary. For this example, Nike, Microsoft, and Starbucks take the top marks. At first glance, these companies have very little in common, yet you recognized all three companies...
The Impact of a Business Card
In a business era dominated by digital marketing, print advertising fell out of favor for most businesses. With most exchanges happening online, not many personal touches are left in the business world; however, a tiny piece of paper exchanged between two people can have quite an impact.